Think you know PR? Think again

The pervasiveness of Social Media and Content Marketing have raised some big questions for Public Relations. It’s time we got to the bottom Continue reading →

Why mentors matter

Being the best you can be means surrounding yourself with the right people! Behind every great person is quality support. Continue reading →

Is your ‘editorial calendar’ taking the sting out of your Social Program?

The internet has long allowed us to have fluid, dynamic conversations, so why is it used like a postal service? Continue reading →

From whence we came – lessons from three Social Media trailblazers

Insightful social tips from a few of my most influential Twitter followers – Ted Rubin, Amber Osborne and Joe Moran Continue reading →

Excuse me… but I’ve got a bad case of déjà vu

It’s not a new concept, but it has added weight; why ‘earned media’ is the topic on every CMO’s lips Continue reading →

Lining up your ducks – building your profile in and outside the business

Ways you can promote yourself, your experience, skills and insights internally and externally! You need to do your own PR Continue reading →

Why PR MUST own Social!

It’s a hotly contested issue… but here are your facts about social ownership and your best practice guide to agency interlock Continue reading →

When old school mentalities meet new world realities

If you’re confused about your role in the digital age, you’re not alone. What you should know about the multi-gen matrix Continue reading →